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Top 8 Best Ad Networks for Small Bloggers and Publisher

What are the best ad networks for Small bloggers and publishers in 2020?

When you have launched your blog & your traffic is growing, it’s time to start thinking about how to monetize your blog.

Display ads are one of the most common monetization methods–even for new bloggers. But how do you know which display ad networks are the best?

Depending on how much traffic your blog attracts, you should choose a display ad network accordingly. Not all networks work the same, let alone yield the same blog income.

Therefore, to help you save time and make more money, I’ll reveal 10 top display ad networks you can start using right now to increase your blog revenue today.

And don’t worry if you are just getting started with blogging. Even though your ad income is small in the beginning, using display ads means 100% passive income – even while you’re asleep.

Also, I have only listed ad networks that are easy to set up. So, if you’re new to blogging, you are in the right place!

Let’s get started!

Here are a few related articles you may want to read:

How does display advertising work?

In short, here’s how advertising works: you create content for your blog and you sell advertising space to the network of your choice. That network, in turn, has partners that want to target specific niche blogs that match their products or services.

Thus, ad networks do most of the heavy lifting for you. You simply need to choose a network and they’ll match you with the highest bidding advertisers. You can also control the number of ad units on each page or in each article.

But how do you make money with advertising networks exactly? Let’s take a look…

How do you make money from display ads?

Once you’re all set up with your ad network, it’s time to start making money. Whenever your visitors see or click an ad on your blog, you’ll earn money.

That said, most ad networks for bloggers pay you in two different ways:

  1. Pay per click advertisements (PPC):
    You will get paid only when your readers click on ads.
  2. Pay per view (PPV) or impression ads:
    You will generate passive income based on how many people see an ad on a given page on your blog.

Most often, pay per view (PPV) ads earn you a fixed revenue for a certain count of thousand or several thousand impressions.

So, when someone visits your blog, they may see several ads on a single page, right? The good news is that each seen advertisement counts as an impression.

For the exact details, you should always check in with your ad network. I have seen tons of different revenue models & sometimes the differences in revenue can be quite big. PPV ads can earn you anything between $1 to $6 per thousand impressions or even more.

The best ad networks for New bloggers and publishers in 2020

Choosing the right ad network to partner with can mean a big difference in blog income in the long run. Thus, you want to make sure you compare several networks before you sign up and set up display ads on your blog.

But what types of ad networks should you consider? What makes a specific network better than others?

Broadly speaking, the best ad networks for bloggers and publishers have a few things in common:

  1. Their setup process is quick and user-friendly
  2. They are easy to contact for any help
  3. They pay you a fair revenue

Always bear in mind that you have the upper hand while working with ad networks. After all, they’re earning a share of your ad income, too.

If you are not happy with how they are treating your blog, you can always switch to another network. Trust me, no ad network wants to say goodbye to easy money made off of publishers’ content.

Here are the best ad networks for bloggers and small publishers in 2020:

  1. Google Adsense
  2. Media.net
  3. Ezoic
  4. Mediavine
  5. Adthrive
  6. Propeller Ads
  7. Revenue Hits
  8. Infolinks

1). Google Adsense

Google AdSense is probably the first ad network you’ve heard of. It’s also the most popular display ad network on the WWW.

AdSense offers a wide range of different ad types for your blog. Thus, you have the power to choose where you want to display ads on your blog and how they should look.

Also, you can save a bunch of time by using Auto Ads. They will populate your blog automatically without you having to choose their locations separately. And if you don’t like a certain ad type or location, you can simply deactivate it in your auto ad settings.

However, AdSense has a minimum payout of $100. If your traffic is low, it might take you a long time to reach this threshold. Therefore, check your traffic volume before signing up with AdSense.

→ Sign up with AdSense here

Pros of Google AdSense:

  • Easy signup process
  • Powerful reporting tools for performance monitoring
  • Wide range of ad types
  • Easy-to-use ad customization options
  • Auto ads

Cons of Google AdSense:

  • Minimum payout of $100
  • Low income potential for small publishers
  • Lack of “human” support

2). Media.net

Media-net-Top-ad-networks-for-bloggers-and-small-publishers

Another great ad network for publishers big or small, Media.net offers a nice selection of contextual ads. The best thing about them is that they’re powered by Yahoo! and Bing so they have a seemingly endless number of advertisers to match your blog niche.

Media.net is super easy to set up. It can take a couple of days to get your blog reviewed & approved. After that, you can access your publisher control panel and start creating ad units to display on your blog.

Keep in mind that the ad units at Media.net look quite different from any other network. It’s a good idea to try and match their design and look to your blog.

Media.net does not have a minimum traffic requirement for publishers. Thus, you can sign up even if you do not have lots of traffic just yet. Once you’ve set everything up, you can let the ads run in the background & focus on creating new content for your readers.

→ Sign up with Media.net here

Pros of Media.net:

  • Easy to set up
  • Large pool of advertisers
  • Flexible ad unit design tools

Cons of Media.net:

  • Minimum payout: $100
  • Somewhat outdated look and design of ad units
  • Relatively low revenue

3). Ezoic

Ezoic-Top-ad-networks-for-small-publishers-and-bloggers

Ezoic is a great alternative to big networks like Mediavine and AdThrive. If your blog traffic does not come mainly from the U.S., Ezoic can boost your ad income quite considerably.

Their advertiser network is more diversified across different geographical locations and demographics. Thus, if your traffic comes from all around the world, Ezoic can deliver ads that are relevant & interesting to all countries and readers. Moreover, Ezoic comes with a user-friendly dashboard and great staff to answer your questions.

Just like AdThrive, Ezoic also is a Google Certified Publishing Partner. The main difference is that you can sign up with Ezoic with around 10,000 monthly visitors already. If your long-term goal is to grow your traffic to get accepted with AdThrive, Ezoic is a great network to team up with in the meantime.

And hey, you might just like them so much that you’ll stick with them even when your traffic grows!

→ Sign up with Ezoic here

Pros of Ezoic:

  • Increased income for blog traffic outside the U.S.
  • Easy-to-use publisher dashboard
  • Massive advertiser network around the globe

Cons of Ezoic:

  • Minimum traffic requirement: 10,000 monthly visitors

4). Mediavine

Mediavine-Top-ad-networks-for-bloggers-to-make-money-online

Mediavine is one of the best ad networks for bloggers much thanks to their earnings potential and personal support And while their minimum traffic requirement of 25,000 sessions per month is quite high, Mediavine is a great long-term goal to strive for.

Here’s why:

Mediavine boasts a faster, more user-friendly ad delivery method than most other ad networks for bloggers. Thus, your readers do not have to wait for as long for the ads to be displayed.

Faster page loading speeds translate into (1) more page views and (2) higher ad income.

Moreover, Mediavine has a large network of both publishers and advertisers. Therefore, you can always be sure that you’re selling your ad space to the highest bidders out there. If you’re in the lifestyle, fashion, food, or travel niche, Mediavine can boost your ad income particularly well.

→ Sign up with Mediavine here

Pros of Mediavine:

  • High income potential
  • Sponsored opportunities for publishers
  • Supportive, helpful community
  • Fast ad delivery method, improved page loading speed

Cons of Mediavine:

  • Minimum traffic requirement: 25,000 sessions per month

5). Adthrive

AdThrive is widely recognized as the best CPM-based ad network for bloggers. And it’s true: I use AdThrive on a blog with around 400-450k monthly readers & none of the other ad networks I worked with come even close to AdThrive’s revenue potential.

However, this also makes AdThrive selective when it comes to new bloggers who want to join. But do not let this scare you off. Just sign up on their website and see if you get approved.

If your blog does not get approved, don’t hesitate to get in touch with them to ask why your application was declined. They will most often give you actionable steps to take to improve your chances of getting onboard.

AdThrive is incredibly helpful & supportive of their publishers. Their staff is well versed in the realm of publisher advertising and they have always made the effort to take their time and answer all my questions. Also, they offer courses that can help you boost your RPM and earn even more passive income with your blog.

→ Sign up with AdThrive here

Pros of AdThrive:

  • Highest earning potential once you’re onboard
  • Google Certified Advertising Partner
  • Active and supportive community for tips and tricks
  • Helpful staff to answer your questions

Cons of AdThrive:

  • Minimum traffic requirement: 100,000

6). Propellerads

Revenue-Hits-Best-CPA-ad-networks-for-new-bloggers

PropellerAds has one of the best ad unit selections for bloggers & other publishers out there. Their banners, push notifications, onclick ads, interstitials & smart links can boost your blog income in a myriad of ways.

Also, if you are new to blogging, you can sign up with PropellerAds even with small blog traffic.

And with their global advertiser network, you can monetize your blog traffic globally, not just in the US.

Moreover, with minimum payouts of just $5, you do not have to wait to reach a high payout threshold. PropellerAds supports a good selection of payout methods, too.

→ Sign up with PropellerAds here

Pros of Revenue Hits:

  1. Very high CPA rates
  2. Good minimum payout when compared to other ad networks like AdSense
  3. Good support
  4. Instant activation (Yup!)

Cons of Revenue Hits:

  1. The ad format. They don’t use CPC or CPM methods. They only pay for actions.

6). Revenue hits

Revenue-Hits-Best-CPA-ad-networks-for-new-bloggers

Unlike all other ad networks for bloggers in this post. Revenue Hits won’t pay you anything for clicks or impressions. They only pay when a click is turned into action. For example, if advertisers need user information, they advertise using Revenue Hits.

Publishers place the ad code on their blog. When a visitor clicks the ad and gives his/her name and email to the advertiser, the publisher (you) will get paid.

  • They pay $10-$50 per action
  • The minimum payout is $50
  • They pay via Paypal, Payoneer & bank transfer

I have seen many publishers making between $10- $100 per day using this ad network.

I personally love Revenue Hits. This is a great ad network for small publishers with no minimum traffic requirements.

Pros of Revenue Hits:

  • Very high CPA rates
  • Good minimum payout when compared to other ad networks like AdSense
  • Good support
  • Instant activation (Yup!)

Cons of Revenue Hits:

  • The ad format. They don’t use CPC or CPM methods. They only pay for actions.

Infolinks

Infolinks is one of the top ad networks for bloggers big or small. If you are just getting started with blogging, consider giving them a try. They offer a variety of different ad types you can use on your blog.

Infolinks has a super easy & quick signup process. You just need to enter your blog or website URL, enter your email address, and choose a password. You will get an email notification once your application is approved.

I received my welcome email just after 20 minutes and was able to log in to my dashboard.

Once you are in, you can start customizing your ad units and locations right away.

However, keep in mind that it can take several days until all advertising partners of Infolinks have reviewed your site

That’s a standard thing, nothing to be worried about. The partners will find the best ads to display on your site to make sure your earnings are as high as possible.

→ Sign up with Infolinks here

Pros of Infolinks:

  • Powerful and yet rare ad units, such as their in-text ads
  • Simple dashboard to track your earnings
  • Option to receive your payout via bank transfer

Cons of Infolinks:

  • Minimum payout is $50
  • The dashboard feels a tad outdated

Final thoughts: The best ad networks for New bloggers in 2020

All in all, you can choose from dozens of best ad networks for new bloggers out there.

At the end of the day, it boils down to the income potential and support you get from them. After all, you are putting tons of effort into creating content & growing your traffic. That work deserves a fair return, right?

With that said, what you should always keep in mind is that you are in control. You’re the one giving up space on your blog for others to advertise on. You are the platform that’s pairing businesses with potential customers. Therefore, you are also the boss when it comes to who you want to work with.

The point of this article is to help you get an overview of a good selection of the best ad networks for bloggers. Whether you are just starting out with blogging or your blog already has thousands of readers every day, this post should help you increase your blog income.

I hope you found a few helpful tips for monetization opportunities and display ad networks to consider working with!

If you found this post about the top ad networks for publishers and bloggers, just drop me a line in the comments below!

I’d love to hear about your experience with display ads, too. Have you monetized your blog with ads? How’s it been? Which ad networks have you used?

FAQ

Which is the best ad network for publishers?

1). Google Adsense ( recommended)
2). Media.net
3). Mediavine
4). Adthrive
5). Ezoic

What is an ad network in display advertising?

An ad network connects publishers & advertisers (Via demand side platforms). Publishers join an ad network to monetize their traffic with display ads and other ad types and advertisers access ad impressions to advertise their products & services.

Who are publishers in online advertising?

A publisher is either a business or individual which owns & operates a range of website platforms, apps, & social media accounts. Through these platforms, publishers generate traffic, build an audience, and then market various products & services to their audiences to monetize their content. They can monetize their content/platforms through display advertising, eCommerce, affiliate marketing, and many more.

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